Intellidyn Helps Mortgage Lenders Target New GSE and FHA Expanded Loan Limit Homeowner ProspectsNew market sizing models enable lenders to zero-in on prospects who now qualify for refinancing under the new Economic Stimulus BillBOSTON - March 4, 2008 IntellidynTM Corporation (www.intellidyn.com) today announced new market sizing and predictive marketing models to assist retail mortgage lenders immediately identify and market to homeowners who now qualify for refinance assistance resulting from the newly signed federal Economic Stimulus Bill. Legislation included in the Economic Stimulus Bill allows the Federal Housing Administration (FHA) and the Government Sponsored Enterprises (GSE) of Fannie Mae and Freddie Mac to temporarily increase loan limits to serve more areas of the country, making refinancing opportunities for homeowners who would not have met original loan limit GSE and FHA guidelines. In addition, the bill raises the caps which have effectively prohibited the use of FHA and GSE loan guidelines in higher priced markets such as Massachusetts, California, Florida and New York to as high as $719,000. Residential Finance Corp. (RFC) President, Michael Isaacs, said, "The true impact of the new Economic Stimulus Bill is that it will help the families that have been in dire need of financing - those that have been trapped in bad loans and may even be in danger of losing their homes. By using Intellidyn's analytic expertise and targeted-marketing, RFC will be able to more accurately identify those borrowers in greatest need to give them immediate relief. We see this as a tremendous opportunity for homeowners to secure better financing, as well as to stimulate the housing market and the U.S. economy." Intellidyn CEO and President, Peter Harvey, said, "First move advantage is everything in a limited time refinance market and the lender who reaches out first with a case-specific offer is most likely to convert those homeowner prospects to funded loans. With the potential to fund larger average loan amounts, the stakes are high, but it's only a matter of time before homeowners and new homebuyers will be getting carpet-bombed with competitive offers. "But the lenders who can pinpoint and reach out quickly to these highly-motivated and highly-qualified homeowners with the right offers will be the clear winners," said Harvey. "Intellidyn's new marketing models are ready and waiting to help these savvy marketers make contact with this fresh and motivated market." Intellidyn's new GSE-FHA marketing models are available now. For more information, contact Intellidyn at: 866-773-5756, ext. 104, or sales@intellidyn.com, or at: www.intellidyn.com. About IntellidynFounded in 1998, Intellidyn has compiled the nation's most comprehensive and up-to-date transaction, credit, demographic and behavioral databases, and provides the most in-depth, "atomic" level of data management, analytic services, list services, database marketing and strategic services available today. Sophisticated marketers in banking, collections, insurance, lending, member/donor, travel, wireless and other industries utilize Intellidyn's data and marketing products and services to boost campaign performance and ROI. A TNS alliance partner, Intellidyn is headquartered in Boston and has satellite offices in New York and around the nation to support its rapidly expanding national client base. For more information, visit www.intellidyn.com. 175 Derby Street, Unit 40 Intellidyn is a registered trademark of Intellidyn Corporation. All other trademarks mentioned herein are property of their respective companies. |